May 12, 2016

The world is quickly becoming digital. People are consuming digital content on a daily basis. Companies are starting to recognise the importance of getting digital and it is essential that marketing departments adapt quickly to the new circumstances and actively hire professionals in this field.

Soon, all traditional marketing forms will disappear as digital marketing will replace them. While some generations will no doubt lament the loss of paper newspapers, books and old fashio...

May 8, 2016

Presently, the digital market is progressing at a rapid rate, and the competition between brands exponentially grows. According to, SEO is defined as “the process of driving traffic from organic and paid sources to rank highest on search engine result pages (SERPs)”. And this makes SEO so crucial at this stage.

Good SEO content allows you to increase visibility, convert users to consumers, drive quality traffic, and improve your brand’s online reputation. Als...

May 6, 2016

Getting Positive SEO Results

SEO can often seem unpredictable and complicated to those who are unfamiliar with it or have misconceptions about it. Its seemingly technical jargon and steep learning curve combined with its black hat history often cause business owners to dismiss the strategy entirely. Those who do venture into the depths of SEO often expect to see results within a month or so.

After all, that’s approximately how long it takes to judge the effectiveness of most other...

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© 2017 James Gaubert - The Digital Diary - Berkshire, United Kingdom