© 2017 James Gaubert - The Digital Diary - Berkshire, United Kingdom

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October 4, 2016

Get your keyword research on. If you're going to post content on your site anyway, you might as well take the time to make sure Google takes notice of your effort. Find out which keywords and phrases people are searching for (as well as what you can be competitive in), and make yourself a spreadsheet. Keep track of how many times you work the keywords into your web content writing, and use the right tools to track where you rank for the keywords you target. Don't know where to g...

May 2, 2016

Digital media consumption in MENA has risen in the last few years, producing a unique evolution in entertainment patterns during Ramadan. While in previous years local networks might have presented a few special Ramadan TV serials; now there are over 50 such series competing for viewers’ attention. But these shows aren’t only competing with each other. As digital literacy in the region goes up, the internet has emerged as an increasingly popular source for entertainment, researc...

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